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4 Hot Trends To Know About Infographic Design


The design trend for Infographics is way more different from other any type of graphic works. For conventional artwork, creativity, typography and concept are given high priority, but in case of Infographics, the maximum emphasis is on the Information. A designer is obliged to follow specific rules when it comes to the creation of an Infographic. Apart from making the artwork visually creative, one should know how to present the entire information in the form of a story in that single presentation. The text, as well as the visual content of the Infographic, should be able to communicate with the beholder pleasantly.

Now let us get started with the 4 recent design concepts that your designer must implement in the making of Infographic next time.

Fun Colors

By fun colors, we mean vibrant and bright colors. This can be considered as the leading trend that has been prevailing in the industry for the last few years. The bright colors draw the attention of the viewers instantly, which is the sole motive of the creator. But using exciting colors does not imply that you should keep all the elements bright and similar. The design must be soothing to the eyes of the observer. For example, a bright background should go with black or white typography.

Interactive Infographics

If an infographic fails to engage the audience for more than 5 minutes then it is an absolute failure on the part of the designer. The infographic serves as a medium of brand marketing by providing crucial information about a product, service or business. While designing, make sure that as the viewers scroll down the page, they are able to interact with it. Using lots of vector images, tables, charts, and survey data can do some real wonder in keeping the audience glued to the Infographic.

Artistic Illustrations

You can seek the help of an Illustrator to produce an out-of-the-box masterpiece. Incorporating the whole business information in one single illustration actually pushes the bar of creativity a notch higher. In recent times, more and more illustrated infographics are replacing flat and minimalist designs. In spite of the time factor being a constraint here, this trend is mostly preferred nowadays by the business houses for branding and marketing purposes.

InfoGIFs

GIFs are considered as a close alternative to static infographics. They have the power to mesmerize the viewers and entice them to scroll down further instead of leaving the page. The time and effort incurred in creating a GIF infographic are huge when compared to an ordinary design. You need to hire an animator or an experienced designer with desired knowledge in motion graphics and flash animation. But the outcome is incredible! GIFs bring a life to a static infographic and make them visually likeable. As a result of this, the number of shares on the social media accounts rises instantly.

Thus to wrap in few words, it can be said that with more imagination power and creative thinking one can achieve stunning infographic designs and break the stereotype trend of designing flat and simplistic infographics. If you are planning to get a one-of-a-kind artwork for your next marketing venture, you can hire the service of an eminent graphic and Web Designer in Port Saint Lucie by contacting Wheelistic Web Design, a top-reputed graphic design studio in Florida.

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"Web Designer In Port Saint Lucie"

dennislandy2018

The author is a web strategist at Wheelistic Web Design who is an avid writer on topics related to web designing, graphic designing and branding.

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